WhatsApp templates

The Best Diwali WhatsApp Template Messages to Send Your Customers This Season

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I gathered 50+ Diwali WhatsApp message templates you can use today to greet, introduce offers, or create a sense of scarcity or urgency.

Here, you’ll find templates for different scenarios that will save you time and bring more customers. 

You just have to copy, paste, customise (if needed), and witness the power of sending the right messages. 

Without further ado, let’s jump straight into it.

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Top 50+ Diwali Festival WhatsApp Message Templates in 2024

You don’t have to write hundreds of SMS messages individually for all customers.

Instead, you can copy-paste templates and receive a good response. 

Here’s how you can use them:

  • Replace the placeholders {Name}, {Product}, {Price}, or {Discount} with your own information
  • Adjust the tone and style to match your brand voice. If necessary.
  • Ensure that each message is not too lengthy so the customers have all your attention.

Here are Diwali WhatsApp message templates for different categories.

Check out the best bulk WhatsApp message sender for this Diwali.

1. Diwali Greetings WhatsApp message templates

Send warm greetings along with teasers of upcoming offers as well this Diwali.

Message #1: Hi {Name}, wishing you and your family a very joyous and prosperous Diwali. Are you ready to light up your life with the biggest sale of the year? 

Message #2: Happy Diwali to you and your family! Are you looking forward to exchanging gifts with your loved ones? Visit our website for the most exciting gifting options. Psst…we also have exclusive discounts.

Diwali Greetings WhatsApp message template
Diwali Greetings WhatsApp message templates

Message #3: Hi {Name}, Let the sparks of Diwali light up your life with happiness and success. Wishing you a bright and joyful Diwali! 

Message #4: Happy Diwali to you and your family. May this festival bring a basket full of happiness into your life! To add to your joy, we’re offering a (% off) on our lights and home decor products. Visit [SiteName] today!

Message #5: On this Diwali, may your life be as colourful and vibrant as the rangoli. Wishing you and your loved ones a joyful and prosperous celebration!

2. Diwali offer WhatsApp message templates

Diwali is the time to gear up for shopping. Swoon your customers with some of these catchy offer templates. 

Message #1: Attention, you will experience a burst of offers this Diwali! Shop your favorite cart items at 50% off. Only on (Site name)

Message #2: The Great Diwali Festival is back with a bang! Shop items at 70% off. Hurry up, the offer is valid till (Date).

Message #3: Are you ready to splurge this Dhanteras? Celebrate this festive season with our bonanza offer in all categories today!

Diwali offer WhatsApp message templates
Diwali offer WhatsApp message templates

Message #4: The Diwali clearance offer is here! Get ready with your shopping bags and bring joy to your life with our exclusive deals. Visit our website today. (Website link)

Message #5: Light it up! All our lighting and home decor items are 60% off today. Shop today from our website. Time is running out, so hurry!

3. Fashion brand Diwali WhatsApp message templates

A new outfit is mandatory for Diwali. If you have a fashion brand, use these templates to attract new customers. 

Message #1: Elevate your Diwali look with our festive collection. Enjoy x% off our ethnic and traditional collection starting today. This is a limited-time offer, so shop now and shine this Diwali.

Fashion brand Diwali WhatsApp message templates

Message #2: (Name), transform your look this Diwali and dazzle like a star in our new Diwali collection. Shhh….don’t tell anyone, but we’re offering 10% off on all in-app purchases. Just use the code (Code), and hurry, before the time runs out. 

Message #3: Get ready for Diwali with our fabulous fashion collection! Enjoy [X% off] storewide. Embrace the festivities in style—shop now before the offer ends!

Message #4: HI (Name), step out as the ultimate fashion icon in this festival of lights. Shop from our store and avail of Diwali discounts that blow your socks off! Visit our (Website) today. 

Message #5: Knock, knock?? We have a Diwali gift for you. Visit our website and use this (Code) to avail 50% off on your next 3 purchases. There’s a lot in store; shop before the time runs out. 

4. E-commerce Diwali WhatsApp message templates

Online shopping is the new normal, and it is one competitive field. 

Use the following templates and turn the attention of the crowd towards you this Diwali. 

Message #1: Greetings and a very happy Diwali (Name). We have some exciting deals waiting for you! Log in to your profile and purchase your favorite picks at discounted prices. 

Don’t forget to grab your freebie when you checkout.

Message #2: Hey (Name), we just launched our Diwali offer, which allows you to enjoy 70% off across all categories. 

Need an outfit? Candles? Lights? 

We have it all, shop before the time runs out. 

Message #3: Festive Sale Alert! 

This Diwali, treat yourself to our fabulous deals! Enjoy [X% off] on all orders. Light up your celebrations with amazing savings—this offer is valid until [end date]!

Message #4: Hi there, 

Is Diwali shopping putting a dent in your account?

No more. We have brought you the biggest savings festival with discounts of up to X%. What’s more? If you have a membership, you’ll get an additional 5% off. We hope you have a great Diwali!

E-commerce Diwali WhatsApp message templates
E-commerce Diwali WhatsApp message templates

 Message #5: Attention all customers! Our Diwali sale fest starts today! We saw you have many favourites. Guess what? We’ve slashed the prices by up to 50%. Shop more, save more with (Store name) today. 

5. Abandoned cart WhatsApp message templates

Your customers haven’t checked out of their carts yet?

Use these templates to close the deal this Diwali.

Message #1: Psst…You left something important in your cart. Complete the purchase and get 15% Diwali discount from our side. Claim it now. The offer is valid for the next 48 hours only!

Abandoned cart WhatsApp message templates
Abandoned cart WhatsApp message templates

Message #2: Diwali is around the corner, [Customer Name]! 

Your cart is still waiting to be checked out. Complete your purchase today and light up your celebrations with our special Diwali offers! [Link] 

Message #3: Hey [Customer Name], just a friendly reminder!
Your Diwali shopping isn’t complete yet. Grab the items in your cart and get them before stock runs out! Hurry, Diwali discounts are live!

Message #4: Hey (Name), your Diwali cart is calling out to you! Complete your purchase and feel the joy with 10% off, just for you. Enter the (Code) on checkout and get your hands on our exclusive store. 

Message #5: [Customer Name], your cart is full of festive vibes! 

Come back and complete your purchase for Diwali. We’re offering extra discounts on your favorite products. Shop now before the deals expire!  [Link]

6. Mall offers Diwali WhatsApp message templates

These mall templates can be used to invite your customers to your mall events or festival discounts this Diwali.

Message #1: Hi (Name), come join us at (Mall name) for a festive event where you can win exciting goodies from your favourite brands! We are organising different games like Diwali raffle and more. 

Do visit, we’ll be waiting for you. 

Message #2: Happy Diwali to all our customers! This festival, visit {Mall name} and stand a chance to win a trip to (Destination) on a minimum purchase of rs.5000 and more. We are also organising a lot of fun games for you.

Mall offers Diwali WhatsApp message templates
Mall offers Diwali WhatsApp message templates

Message #3:  Diwali Shopping Carnival at [Mall Name]! 

Dear [Customer Name],

Light up your Diwali with exclusive offers and festive fun at [Mall Name]!  Enjoy live performances, kids’ activities, and up to [X]% OFF on fashion, electronics, and more from [Date to Date]. 

Don’t miss our special Diwali evening event at [Event Venue], [Date & Time]. 

Visit us for all the Diwali joy!  [Link]

Message #4: Welcoming the festival of joy, [Mall name} is organising a lucky draw contest where you can win a car. 

Yes, you read that right! All you need to do is shop for [X Amount] or more at participating stores between [Start Date] and [End Date], and you’ll be automatically entered into the lucky draw! 

The lucky draw winner will be announced on [Date & Time], so don’t miss out on this amazing opportunity to make this Diwali even more special! 

Message #5: Join us for a grand Diwali celebration at [Mall Name]! Shop your heart out with up to [X]% off on top brands, and enjoy cultural events like rangoli competitions and giveaways happening from [Date to Date]. 

Be part of the festive fun – see you at [Mall Name].

[Link/Details]

7. Diwali home decor WhatsApp message templates

Your customers decorate their houses during Diwali and do their best to stand out.

You can use these templates to attract them with offers. 

Message #1: Happy Diwali (Name), out of Diwali lights for your house? No worries, we got you. Visit our store (Store name) and get all kinds of decor items like lights, candles, or diyas at super discounts.

Hurry up, the offer is only valid till (Date).

Message #2: The hues of Diwali with (Website/store) name. We have imported lights to make your decor stand out, and your house shines bright. We also have exciting discounts and gifts for the first 100 customers. So, visit our store now and enjoy the best decor items in town.

Diwali home decor WhatsApp message templates

Message #3: Celebrate this Diwali with a touch of elegance!

From twinkling fairy lights to traditional diyas, we have everything you need to make your home glow this festive season.

 Shop now and enjoy up to 20% off on all lights and decor items!

Wishing you a bright and joyous Diwali! 

[Store name]

Message #4: Festive Offers Alert…

This Diwali, let your home sparkle brighter than ever! 

Explore our new arrivals in home decor—lights, candles, rangoli designs, and more!

 Flat 15% OFF on your favorite pieces! 

Visit [Store Name] for all your festive needs and make this Diwali very memorable.

Happy Diwali to you and your loved ones! 

Message #5: Hi, (Name)  Illuminate Your Diwali this season!

Diwali Special Sale is ON! 

Add a magical glow to your home with our premium collection of fairy lights, lanterns, and diya sets.

Flat 20% OFF on all lighting products! 

Transform your space into a festive wonderland with [Store Name].

Wishing you a bright and joyous Diwali! 

8. Diwali insurance WhatsApp message templates

Diwali means people gift their loved ones the security of life and ownership with insurance. 

If you’re an insurance company, you can use these templates and tell them about the benefits of getting insurance. 

Message #1: Happy Diwali (Name)

Light up your loved ones’ festival with the security of insurance and (brand name). Just for you, we’re offering an extended 30% discount on downpayments and a chance to win goodies in our lucky draw contest. 

So, what are you waiting for? Hurry before the time is up!

Diwali insurance WhatsApp message templates

Message #2: Secure Your Future This Diwali!

Why not start this festival of lights by securing your family’s future with the right insurance plan? Get personalised health, life, and home insurance plans with [Insurance Company Name].
Special Diwali Discounts available.
Let this Diwali bring peace, prosperity, and protection to you and your loved ones.
Contact us today! 

Message #3: Diwali gifting with us.

This Diwali, protect what matters the most! 

Whether it’s your home, car, or health, [Insurance Company Name] has the right plan for you.

Exclusive Diwali Offer: Low premium rates and added benefits 

Secure your peace of mind during this festive season.

Get in touch with us today for a free consultation. 

Happy Diwali to you and your family! 

Message #4: Hey (Name)

Time to renew your insurance plans with our exclusive Diwali discounts. 

Or did you just purchase something new and want to ensure its long life? We have a plan for that too. 

Just visit our website (Website name) and explore a range of offers across all categories today!

Message #5: Diwali is a time to celebrate, but it’s also a time to think about the future. 

Ensure that your family’s happiness is protected with our life and health insurance plans.

Special Diwali Offer: Lower premiums on family health plans! 

At [Insurance Company Name], we are here to light up your path to security and peace.

Call us today for more details! 

Happy Diwali! 

9. Diwali automobile WhatsApp message templates

If you have a car showroom or website, you know the surge in the number of new vehicles bought on Diwali. 

You can enhance your sales even more with these WhatsApp Diwali message templates. 

Message #1: Drive your happiness home!

Thinking about buying a new sleek vehicle?

Visit (Store name) today. We have your favourite brands at discounted prices. Whether you want a brand-new car or a second-hand vehicle, we have it all in our store. 

Visit today and get your hands on exclusive Diwali goodies as well. 

Message #2: Diwali is here, and so are our best deals! 

Drive away in style with 0% interest financing and free insurance on select models.

Book a test drive today at [Dealership Name]! 

Let’s make your Diwali brighter with a brand-new vehicle.

Wishing you a safe and joyous Diwali! 

Message #3: Exchange your old car for a new one this Diwali! 

Get up to ₹40,000 exchange bonus on select models and drive home in style.

Visit [Dealership Name] and let us help you upgrade your ride this festive season. 

Happy Diwali to you and your family! 

Message #4: Safety first this Diwali! As you enjoy the festivities, ensure your car is in top shape. Visit [Your Service Center] for a quick check-up and ensure a safe journey. Drive safe, celebrate brighter! Happy Diwali!

Diwali automobile WhatsApp message templates
Diwali automobile WhatsApp message templates

Message #5: Drive your dream car this Diwali with our easy festive finance options!  Enjoy low EMIs, zero down payment, and instant approval at [Your Showroom Name]. Light up your Diwali with [Brand] and make this festival memorable! 

These templates are perfect for WhatsApp campaigns to engage customers and increase brand visibility during Diwali.

10. Diwali Beauty and make brand templates

Introduce your makeup brand offers and Diwali with these 5 templates for WhatsApp. 

Message #1: Your favourite makeup brand is offering amazing discounts this Diwali!

Visit our website and get 50% off on our Diwali collection and free goodies to brighten up your festival.

Diwali Beauty and make brand templates
Diwali Beauty and make brand templates

Message #2: This Diwali, get ready to sparkle! Enjoy Buy 1 Get 1 FREE on all your favourite makeup essentials at [Your Brand Name]. Stock up on the best products for the perfect festive look. Shop now and shine all Diwali long! 

Message #3: Glow like never before this Diwali! Avail our special Skincare + Makeup Combo for a flawless festival look. From glowing skin to stunning makeup, get it all at [Your Brand Name] with 30% off this festive season. Shine your brightest this Diwali! 

Message #4: Searching for the perfect Diwali gift? Look no further! Our Festive Makeup Gift Sets are here to add a touch of glam to your celebrations. From lipsticks to eyeshadows, gift your loved ones the joy of beauty. Order now at [Your Brand Name] and spread the glow this Diwali! 

Diwali #5: This Diwali, share the beauty and earn rewards! Refer a friend to [Your Brand Name], and both of you will get 20% off on your next purchase. Spread the festive cheer and enjoy your favorite makeup products at a discount! Wishing you and your friends a beautiful Diwali! 

How does Diwali marketing work?

Diwali is the biggest festival of the year, with malls and shops putting up the most enticing offers of the year. 

And these are some of the reasons why Diwali marketing works:

  • It’s one of the most celebrated festivals: Diwali is the festival for shopping. People spend a lot of time decorating their homes or buying new outfits. If you introduce offers fast, you’ll create FOMO and persuade them to buy. 
  • People see it as a tradition to buy new things: People think buying new things on Diwali brings prosperity. So if you market on a large scale and fast, you can grab the attention a lot of customers.
  • People often get Diwali bonuses: Your customers get Diwali bonuses at work, which they can spend on gifts. So, if you provide attractive offers, you can swoon them to buy from you. Also sending WhatsApp messages is the best way to get their attention as well. 
  • It creates an emotional connection: Diwali is a festival of beliefs. So, people forge an emotional connection with the things they buy. Because of this, a good WhatsApp message that gives them incentives is a great way to boost sales. 

How do you send effective Diwali messages?

How do you write effective Diwali WhatsApp messages?

Here’s how:

  • Define the target audience: To customise your template, you need to define the target audience and the demographic you will cater to. Use points that attract your audience and are similar to their needs and behaviour. 
  • Create catchy subject lines: These spark interest and curiosity. Heading like “Offer alert” and “Festive season” will create a sense of urgency. 
  • Use concise CTAs: Your CTAs should be clear and concise, not stretch the explanation. Humans’ attention spans are low, and you have to close the deal within a few seconds. 
  • Provide attractive discounts: Whenever customers see a discount, their minds immediately shift to the idea of saving money, which leads them to shop from you. So, make sure you highlight your offers in the text. 
  • Offer loyalty points: After-purchase offers are a plus point for creating a loyal customer base. You can also provide membership discounts or exclusive offers for your best customers. 
  • Send follow-up messages: After a customer completes a purchase, you should send them follow-up messages to either ask for feedback or inform them about new offers. 

Check out 👇.

This Diwali, ace WhatsApp marketing with TelebuSocial 

Personalise your customers’ experience with the Diwali WhatsApp message templates and TelebuSocial.

With TelebuSocial, you can message and engage with your customers on WhatsApp and other social channels in one app.

With our chatbot, API and scheduling broadcast, you can either automate this or set it up and let it run when it’s time.

Try it today or schedule a demo.

 

Shreya loves to turn software tools upside down to understand how they work so she can create guides to help you choose the best software. She also knows the fastest way to get work done is not to start from scratch but use templates. That is why she publishes templates like this.

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